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Insights and Ideas for
Carbon-Responsible Travel

Stark findings from analyzing 100,000 airline tickets and their carbon emissions.

Two compelling carbon reduction strategies, with no need for SAF or carbon budgets.

Travel policy logic turned upside down.

A sketch of an atlas globe next to a handheld electronic calculator, with the title "The Climate's Case Against Low-Cost Airfare Policies" dated May 2025

Learn more about the hidden costs of low-priced airfares here.

Use this simple Excel model to test your own data.

One clear goal.

Two KPIs.

Four integrated strategies.

Six pre-booking tasks.

Seven Path Forward steps.

34 exhibits across 45 pages.

Zero fluff.

The titel page is "The Strategically Sustainable Business Travel Program" on top; below is a picture of a forested mountaintop with an airpline silhouette in white.

More thought leadership on carbon budgets, justified travel, business meetings, and traveler friction

Title page "The Justified Business Trip" under a photo of a businessman in a white dress shirt, back turned, points to a map
Title page "How We Meet Matters" over a photo of a small group of people meeting in a conference room
Title page "U.S. Road Warriors" over a picture of a business woman walking through an airport
Title page "U.S. Road Warriors" over a photo of a businessman walking with a roller suitcase through a city street
Title page "U.S. Road Warriors" over a photo of a businessman walking with a roller suitcase through a city street

2023

48 pages

2022

38 pages

2018

19 pages

2017

6 pages

2016

13 pages

Managing The CFO Who Wants to Cut Travel
Interior page explaining that carbon intensity based on dollar, or value-add, is key

Use these five powerful, prescriptive steps to have an inspiring discussion with any executive about the true value of business travel.

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Download this 46-page PDF here. Need a shorter version for an executive team briefing?

Contact scott@tclara.com

Tomorrow's Travel Procurement Process "Should Be"
Interior page describing three principles for tomorrow's travel procurement

Are you willing to take a radically different approach to travel procurement?

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Read this 15-page PDF, then contact scott@tclara.com for a courtesy consultation about how to sell these ideas to your management team.

Take our 10-question

Travel Strategy Test here.

On
Justifiable
Travel

< Scroll through the deck

10 Principles for Justifying Business Travel

10 Principles
A pink watering can over a pair of hands holding a small plant.

Travel Program Optimization -
Achieving Travel's Strategic Value

A GBTA Education Session
 Aug. 16th, 2022

0:40   We don't "optimize"

3:40   We need a new strategy

9:00   "Less travel, better results"

14:05   Evidence of strategic value

20:25   The power of demand mgmt.

24:21   The need for better trip quality

30:45   Procurement implications

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A title slide says "Selling Travel's Strategic Value" dated April 28 2022
A Radically Better Way
of Managing Business Travel

Presented to a live audience of ~450 travel buyers and suppliers.

~90% were "intrigued" by these ideas.

What drives business travel?

A road warrior's value chain

Selected white paper findings

Managing travel strategically

Why business class is the greener choice

The Carbon Intensity KPI

A travel strategy scorecard

Selling travel's strategic value

Pg. 3

4-7

11, 12, 37

15

21

25

28

33

Goal-Based deck

< Scroll through the deck

How Should We Meet?

A GBTA Education Session
 Aug. 16th, 2022

0:40    Conflicting forces at work

1:45    About the whitepaper

4:10    The value of meeting in person

8:20    5 decision-making lenses

14:47  A meeting culture lens

18:00  New travel-related priorities

21:10  "Less travel, better results"

30:00  Need for more prescriptive signals

1) Pre-trip Ratings at the 1:59 mark

2) Rich Universal Traveler Profiles at 4:00

3) Travel as a Strategy at 5:34

4) Edit Rights, aka Permissable Servicing by TMCs at 7:20

5) Airline Discounts Tied to Profit Margins at 8:30

5 New Business Travel Technologies We'll Use in 2031
On The
Future of Business Travel

< Scroll through the deck

A headline that says " Business Travel Has Peaked. Here's Our Future."
White letters on green background - BTN Business Travel News
A headline says "Savings is Travel's False God"
White letters on green background - BTN Business Travel News

Managed Travel 2.0 in 2012

Key Principles of Managed Travel 2.0 are

The catalyst for omnichannel booking strategies.

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Learn more here.

Hotel Clusters in 2007

a map of the greater London UK area with 10 circles showing clusters of hotels.

The catalyst for hotel re-shopping services.

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Learn more here.

a man is pushing a small cart in which a another man is seated, while holding an umbrella for shade.

Why TMCs Need
a Dramatically Different
Sales Approach

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